Content and Campaigns

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1. Brené Brown’s Blog Articles Inventory Assessment

2. Content Creation and Promotion of LinkedIn Article titled Should You Do What You Love?

3. Analytics assessment and presentation from LinkedIn article and promotion 

Obtained Google Ads Search Certification

Obtained the following certifications:

• Hootsuite Platform Certification
• Hootsuite Social Marketing Certification

Completed the following projects:

1. We Believe in Better: Pela Case Campaign - including campaign graphics, with image 1 viewable to the left 

2. GoodLife Fitness Social Media Audit

Obtained the following certifications: 

• Advanced Google Analytics
• Google Universal Analytics Essential Training (2020)

Completed the following projects:

1. Group project titled Digital Communications Data Management and Measurement Plan: A Cookie Called Quest

2. Group project titled on the TikTok Algorithm 

3. Infograph titled Mental Health and Substance Use During COVID-19

1. Essay titled Project Management Methods: What Works Best For your Project?

2. Paper and group presentation titled Toronto Farmers’ Market App: Taste of Toronto - included objectives, scope, method, workflow, graphs, shared value, research questions and findings, target audience and market segments, user personas, prototypes, 

1. Black Lives Matter Case Study - Analyzed the movement, including characteristics, goals, articles from media, and online versus offline organization.

2. Group Seminar on Homelessness - Included: social issues & causes, our goals, key actors, people's history timeline, brainstorming, and class activities